Strategic Advisory is a middle/long-term service directly carried out by Iveta Merlinova, with an eventual support of CINNAM professional network. Its aim is to provide highly professional guidelines, opinions, analysis and reports within the Clients’ Strategic Management, characterized by its continuity and integrated vision.
CINNAM advisory is proposed to the functional divisions dedicated to business creativity development, marketing and innovation, as well.

Executive Mentoring is offered both within advisory/management projects and separately, as stand-alone programs. Our long-lasting experience in change management, learning-processes innovation, in-house, business-school and university training and mentoring give us the opportunity to support management executives and project teams through customized and professional management knowledge transfer.

Interim management is the most appropriate format for middle-term innovation and business development projects, start-ups, complex product/service launches and organizational transformations. CINNAM Interim Management is the temporary direct provision of knowledge, management tools and skills in order to lead a period of transition, at or near-board organizational level. Interim executive management is proposed for general, innovation, marketing, brand, experience and service areas.

CINNAMONline assures the availability of our operational services on-line. It includes marketing and communication digital offering and selected e-learning and e-mentoring programs. CINNAMONline activities could be complementary and blended with other advisory, mentoring and management proposals.

The maker culture emphasizes production, tangibility and visibility, learning and communication by doing. CINNAM Creative Making includes design, prototyping, process cross-pollination, and creative labs, using in business different stimuli from arts, crafts, science and other human activities. The main aim is to facilitate understanding, engagement, experience and sharing of new ideas, services, brands and knowledge, all of them intangible and so often hardly directly comprehensive for larger targets and audience. Creative Labs are designed as experiential events for Clients that aim at improving their team working, team building, brand alignment, motivation, group creativity and management meetings’ quality, as well.


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